Making the Sale. Tips for your Micro Business. Dollars and Sense Show #24

DollarsSenseShow24

Show #24 Making the Sale. Tips for your Micro Business.

In this podcast, Carol Topp offers tips to micro business owners on how to complete a sale with a customer.

LISTEN to the podcast
runningmb_medThis information is covered in more detail in Carol Topp’s book Running a Micro Business

Many sales are lost because the sales person never asks the customer to buy. That’s seems unbelievable, but it is true. A business owner can spend a lot of time creating a sales presentation and marketing material, but never bring the customer to the point of actually making a purchase.

There are several techniques you can use to move from a sales pitch to completing a sale including asking questions and using forms.

 

Ask leading questions

  • Would you prefer _________ or ___________(you show different products)?
  • What is the best day to _____________(offer your service)?
  • When would you like me to start?
  • How many ___________ do you need?
  • Would you like to see a price list?
  • Can I get you an order form?
  • What questions can I answer?
  • Would you like me to do ___________ next?

Put paper in their hand

Use an order form, price list, registration form, agreement of services (engagement letter). I use CarbonlessonDemand.com for order forms. I also collect names and emails on my order form.

What to Do if the Customer Doesn’t Seem Interested

  • Ask if you could give a demonstration or a sample. Say “Would you like to see how this works?” “Would you like to taste a sample?”
  • Provide additional information by asking, “Do you have any questions?”
  • Ask if they would like a flier, brochure, or price list. Try to leave something in their ?hands.
  • Ask if they have a friend or neighbor who could use your service. ?Always be polite and thank them for their time or for listening to you, even if they say no. They will remember your politeness and may contact you in the future.

 

Join Carol’s other podcasts for micro business owners on Creating a Sales Presentation and What to Do If You Don’t Get Paid.

Learn more about starting and running a micro business at MicroBusinessforTeens.com

 

 

This Podcast Motivates You to Start a Business as a Millennial

This Podcast Motivates You To Start A Business as a Millennial

Fact. The millennial generation (made up of young adults born between 1980 and 2000) is one of entrepreneurial thought. They’ve seen the economic uncertainty and job instability in the corporate workplace. They want to build something for themselves which is why millennials were launching almost 160,000 new startups each month in 2011¹.

Money Making Millennial Podcast - Interviews with Top Entrepreneurs Who Motivate You To Level Up to Success!I recently started listening to a podcast called, Money Making Millennials.  It’s geared exactly toward millennials who are wanting to find ways that they can start a business and make money.

The podcast features interviews with entrepreneurs who have had success with using technology to launch businesses like: mobile app businesses, podcasts, eBook publishing, YouTube, and much more. Hosted by teenage entrepreneur, Jonah Wilson, his goal is provide you with the power & knowledge to launch your own business for success!

Money Making Ideas Covered on the Podcast

Make Money With Apps

Benny Hsu: The $30,000 App

Benny Hsu: What Is App Reskinning & How Can I Do It?

Steve P. Young: oSnap, Mobile App Chat, and Leaving a Job

Steve P. Young: Market Research, App Development, & ASO

Gabriel Machuret: What Is App Store Optimization?

Gabriel Machuret: How To Optimize Your App

Podcasting

Becoming a Podcaster w/ Meron Bareket

Why You Need To Launch a Podcast Now w/ Meron Bareket

Make sure to subscribe to the podcast!

Subscribe to the podcast on iTunes to listen & download the latest episodes completely free. While you’re in iTunes, be sure to leave a review (it helps the podcast grow & find new listeners).

For millennials with an Android, you can subscribe to the podcast on Stitcher or Pocket Casts.

Sources:

¹ The Millennial Generation Research Review

Creating a Sales Presentation for your Micro Business. Dollars and Sense Show #23

DollarsSenseShow23

Show #23 Creating a Sales Presentation

In this podcast, Carol Topp helps micro business owners create a sales presentation.

LISTEN to the podcast

runningmb_medThis information is covered in more detail in Carol Topp’s book Running a Micro Business

 

 

 

What is a Sales Presentation?

  • Short, 15-30 seconds. Like a TV commercial
  • Could be in person or used on website, flyer
  • Includes a short sales statement (tag line)

Parts of Sales Presentation

  • Your name and business name
  • Main product or service
  • 2-3 benefits to customer (not features)
  • Demonstration, sample or photo
  • Uniqueness
  • Price
  • Contact information
  • Call to action

Example; Adam, birthday party entertainer

I’m Adam (name) and I visit children’s birthday parties (business) as Jedi Master. I can train your child and his friends in light saber fighting (main benefit). It is perfectly safe, because I use Styrofoam pool “noodles” as light sabers (second benefit). Let me demonstrate (demonstration). I’m avail- able for birthday parties where I come in costume and offer games, stories, demonstrations and dueling practice. Here’s a brochure describing my prices and how to contact me (price and contact information). Does your child dream of becoming a Jedi knight? (tag line) Give me a call. (call to action).

Example: William Lynch Floral designer at http://lynchdesignflorist.com

Flowers (main product) bring color and life to any space (benefit) – be it the office, hotel, home or chapel – and any occasion – including weddings, memorial service or other special event. At Lynch Design (name), we know how flowers can set the style for your room or event, or bring a smile to the face of a colleague, friend or loved one (benefits). Whether you’re looking for classic, contemporary, elegant, fun, or unique designs – or arrangements that convey love and friendship (uniqueness) – our floral design experts can do it all. Shop online or contact us phone number (contact and call to action).

 

Join Carol’s upcoming podcasts for micro business owners on Making the Sale and What to Do If You Don’t Get Paid.

Learn more about starting and running a micro business at MicroBusinessforTeens.com

 

Career Exploration Part 4. Picking a college.

DollarsSenseShow22

This is the final part of a four part series on career exploration for high school students

Listen here

The 4 Step Career Exploration Process

1. Investigate: Discover your personality, abilities, skills, and priorities.
2. Match possible careers to your personality.
3. Research potential careers to see if there is a fit.
4. Prepare a plan to pursue your career choice.

Episode 22: Career Exploration Part 4: Picking a college

Some students apply everywhere and then visit colleges where they have been admitted. Some visit colleges first and then only apply where they want to go.

Ask friends: Why this school? What was 2nd and 3rd choice college? Start building a list of potential colleges.

College Review sites: take the negative criticism with a grain of salt.

http://onlineuniversityrankings2010.com/2010/top-25-sites-for-real-college-reviews-by-students/

http://www.studentsreview.com/

Ratemyprofessor.com and Ratemycollege.com

CollegeBoard.com gives details on admission SAT scores, size,etc. You can filter on tons of criteria.

College course guides and student handbook. Look at the Statement of Faith if the college is a Christian school.Read the student newspaper

College visits. Stay overnight in the dorm.

Listen to Hal and Melanie Young’s podcast on college visits. Making Biblical Life Practical Making College Visits Count

 

I hope you enjoyed this podcast series on career exploration.

Carol Topp, CPA

Micro Business Idea: Mobile App Developer

 Micro Business Idea: Mobile App Development

Matthew RussellRecently I had the opportunity of meeting a teenage mobile app developer at the Cincinnati Home School Convention. His name is Matthew Russell and he’s 18-years-old. If you ever thought becoming a mobile app developer, read the conversation we had below!

How old were you when you first started developing Mobile Apps?

I first began experimenting with iOS app development when I was 12 or 13, but wasn’t sure how interested I was at that point. I didn’t do much for the next three years until I received my first Android device in December of 2011. The low developer fee made Android (one-time $25 fee) development a little more appealing to abeginner versus iOS (yearly $99 fee). In May of 2012, I contacted the Institute for Excellence in Writing about a possible app opportunity, leading to the development of the IEW Writing Tools Lite app, which was released for Android in August 2012 and iOS in December 2012. I was 16 years old when this app was released.

What got you interested in App Development?
I’m not entirely certain, but I guess it was something else to try. I loved mobile devices and it was a great opportunity to actually work on programming one. I also have an uncle who is very much involved in the app development business in Palo Alto, CA. He encouraged me to keep working at it and pointed me to a few resources as well.

What do you enjoy most about developing Mobile Apps for clients?
The initial design/development phase. This is where the most action happens, designing the user interface and experience and figuring out how to store thousands of data entries in an easy-to-access manner. It’s a little stressful sometimes, though, since it isn’t easy to change the structure once you actually start coding the app.

What do you LEAST enjoy about developing Mobile Apps for clients?

Let me put it this way: if I had any employees I could delegate tasks to, they would all be doing data entry. Data entry is how all the text and formatting were actually entered into the IEW Writing Tools apps. I developed a few tools on the side to help me, but a lot of the word lists and descriptions were simply typed manually into a large XML data file.

Also, the last month or two before release is also not quite as fun. Most of this time is dedicated to working out bugs and tweaking data to make sure everything is just right for the product’s launch.

Do you see yourself continuing your business after high school, why or why not?

As long as there are still development opportunities, yes, I can see myself continuing my business in the future. As a career, probably not, since I am also very interested in other fields of engineering that are a little
harder to commercialize (like space exploration).
Do you have any advice for other teenagers who might be interested in developing mobile apps?

Contact me! I would love for anyone interested in app development to send me an email at matthew@evlabsapps.com. The learning curve is fairly steep at first, but it can be done. If your stuck with some problem or don’t understand how something works, send me a message, and I’ll see what I can come up with. As for beginner resources, there is a lot available online. As with any other computer science-related field, Google truly is your best friend.

Below is a list of all the mobile apps that Matthew has developed

The Debate Timer
https://itunes.apple.com/us/app/the-debate-timer/id738753906?mt=8

IEW Writing Tools
https://itunes.apple.com/us/app/iew-writing-tools/id823879293?mt=8
https://play.google.com/store/apps/details?id=com.evlabsapps.iewwritingtools

IEW Writing Tools Lite
https://itunes.apple.com/us/app/iew-writing-tools-lite/id587466821?mt=8
https://play.google.com/store/apps/details?id=com.evlabsapps.IEWWritingToolsLite

Curriculum SetFor more information about how to start your own micro business, check out my series of books, Micro Business For Teens, available at: MicroBusinessForTeens.com, Amazon.com, and other retailers listed here.

Video: Publishing Options for Print and Electronic Books

Video: Publishing Options for Print and Electronic Books

Thinking about self-publishing your own book? Watch the video below as Carol Topp, author of the Micro Business for Teens series, explains the different publishing options available to authors. She goes through both digital self-publishing options and print self-publishing options so you can find the option that works for you.

Get a free report!
Sign up for my newsletter and I will send you my report, New Biz on the Block: Starting a Micro Business in Your Neighborhood.

Now that you know a little bit more about the publishing options available to you, have you considered starting a micro business as an author? You’ve already seen the amazing advancements in the digital publishing industry! The cost for Self-publishing is relatively low!

Curriculum setIf you’re thinking about starting a micro business as an author, you should check out my series of books, Micro Business for Teens. In the first book, Starting a Micro Business, I discuss how you can setup your own successful business. I walk you through writing out a business plan and the potential problems that can arise from a business.

In my second book, Running a Micro Business, you learn more about the sales and marketing side of running a micro business. This is very important for authors if they want to sell more books.

Finally in my third book, Money and Taxes in a Micro Business, I discuss filing for federal and state income tax. Also mentioned is sales taxes and whether or not you need to collect it. This is very important when selling books! You’ll also learn about setting up your tax id, something many self-publishing print-on-demand companies require! Check out my books today and start your micro business for success!

Video: Will an Author’s Travel Costs Be Paid by the Publisher?

Video: Will an Author's Travel Costs Be Paid by the Publisher?

When you become a published author, does the publisher pay for your travel expenses? This question comes up a lot from new authors looking to get their books published. This question is especially important for authors who love traveling to new places! Listen to Rachel Coker, a teenage author and micro business owner, explain how Zondervan (her publisher) covers her travel costs in the video below:

Get a free report!
Sign up for my newsletter and I will send you my report, New Biz on the Block: Starting a Micro Business in Your Neighborhood.

Interested in starting a micro business as an author? With the amazing advancements in the digital publishing industry, it’s now possible for you to self-publish your own book of poems, short stories, or even a novel! The cost for Self-publishing is relatively low!

Curriculum setIf you’re thinking about starting a micro business as an author, you should check out my series of books, Micro Business for Teens. In the first book, Starting a Micro Business, I discuss how you can setup your own successful business. I walk you through writing out a business plan and the potential problems that can arise from a business.

In my second book, Running a Micro Business, you learn more about the sales and marketing side of running a micro business. This is very important for authors if they want to sell more books.

Finally in my third book, Money and Taxes in a Micro Business, I discuss filing for federal and state income tax. Also mentioned is sales taxes and whether or not you need to collect it. This is very important when selling books! You’ll also learn about setting up your tax id, something many self-publishing print-on-demand companies require! Check out my books today and start your micro business for success!

Career Exploration Part 3. Researching possible careers.

DollarsSenseShow21

This is the third part of a four part series on career exploration for high school students

Listen here

The 4 Step Career Exploration Process

1. Investigate: Discover your personality, abilities, skills, and priorities.
2. Match possible careers to your personality.
3. Research potential careers to see if there is a fit.
4. Prepare a plan to pursue your career choice.

Episode 21: Career Exploration Part 3: Researching career choices

Visit the Bureau Labor Statistics website at stats.bls.gov/ooh. Record information about possible careers including the education required, prospects, and earnings.

Professional organizations. Google the words “careers in __your chosen career_”. Such as “Careers in dentistry.” When I did that, I found the American Dental Association (the ADA). On their website you can read about becoming a dentist and watch a video on the dentistry career.

Library. Section 331.702 will be helpful.

Camps and classes. Attend a summer camp based on a potential career. Search the internet on “camps for future _your career choice_”. You’ll find camps for future, nurses, lawyers, musicians, etc. Many local colleges sponsor these types of camps. You may even get to live in a college dorm while you attend the camp!

Employment or self-employment Get a job, volunteer your time or a start micro business to test a future career. Micro Business for Teens can help

College course guides. Go online to several colleges and look at their course guides. Do the classes interest you?

Job shadow a worker in your possible career choice for 2-4 hours. Just observe. Ask questions about their day, the variety, what they like and what they don’t like. Ask why they chose this career and what advice they have for you.

 

Listen in to Career Exploration Part 4, Episode 22 of the Dollars and Sense Show when I discuss how to find a college.

Carol Topp, CPA

Video: Can an Author Do Their Own Editing?

A common question that people ask other writers is, “Can you edit your own book?” The short answer, no. Hear Rachel Coker, teenage author of “Chasing Jupiter” and “Interrupted”, explain why you can’t edit your own book:

Get a free report!
Sign up for my newsletter and I will send you my report, New Biz on the Block: Starting a Micro Business in Your Neighborhood.

Have you ever thought about writing as a business? With the amazing advancements in the digital publishing industry, it’s now possible for you to self-publish your own book of poems, short stories, or even a novel! The cost for Self-publishing is relatively low!

Curriculum setIf you’re thinking about starting a micro business as an author, you should check out my series of books, Micro Business for Teens. In the first book, Starting a Micro Business, I discuss how you can setup your own successful business. I walk you through writing out a business plan and the potential problems that can arise from a business.

In my second book, Running a Micro Business, you learn more about the sales and marketing side of running a micro business. This is very important for authors if they want to sell more books.

Finally in my third book, Money and Taxes in a Micro Business, I discuss filing for federal and state income tax. Also mentioned is sales taxes and whether or not you need to collect it. This is very important when selling books! You’ll also learn about setting up your tax id, something many self-publishing print-on-demand companies require! Check out my books today and start your micro business for success!

Career Exploration Part 2. Personality Tests

DollarsSenseShow20

This is the second part of a four part series on career exploration for high school students

Listen here

The 4 Step Career Exploration Process

1. Investigate: Discover your personality, abilities, skills, and priorities.
2. Match possible careers to your personality.
3. Research potential careers to see if there is a fit.
4. Prepare a plan to pursue your career choice.

Step 1 is to investigate your personality, abilities, skills, and priorities. Start by List skills, interests, talents, and what do you spend time doing.

Also ask your friends and parents to list your strengths and talents.

Personality Tests

There are several online personality tests that can be helpful and fun.
At www.humanmetrics.com —Take the Jung Typology Test. It is free and should take you about 10 minutes.

My tests show I am an ISTJ and some of the careers listed include: Engineering and Accounting! Amazing! Those have been my two major careers!

http://www.keirsey.com/ This website offers another type of personality test. It classifies people into one of four temperaments.

Click on “Take the KTS-II!” in the upper right corner. It asks for an email address. After you determine your temperament, read about it and good jobs for you.
www.careerkey.org—This is a fantastic personality test related to occupations. There is a fee involved of approximately $10, but it is well worth the small fee!
I mention ebook

I also recommend Career Direct from Crown Financial Ministries. It is much more in depth than the others listed above and also considers your personal values and Christian occupations. Cost $80 without a consultant or more if you desire to work with a consultant.

 

Listen in to Career Exploration Part 3, Episode 21 of the Dollars and Sense Show as I discuss how to research possible careers.

Carol Topp, CPA