A few short weeks ago, we discovered what Pinterest was all about. (Missed it? Find the first part here.) Now that you’ve made your own account and seen what Pinterest has to offer, what does this mean for your micro business? Great question.
Pinterest isn’t just a photo-sharing site for individuals anymore. Big name businesses are using it to promote their products! Not convinced? Take a look at these popular businesses that are actively using Pinterest:
Apple – Multinational electronics company
Starbucks – International coffee company
and Nike – International sportswear and equipment supplier
Why are these giant companies so interested in Pinterest? It is a great avenue to instantly advertise products or promotions. They also use the site to improve a customer’s overall experience. Starbucks, for example, uses its Pinterest to suggest new drink ideas, good breakfast and drink pairings, and distribute promotions for their rewards program. Now that’s marketing!
Dive in to how these companies (and many more!) use Pinterest. We’ll wrap up this blog series with easy tips to improve your micro business with Pinterest!
Carol Topp, CPA